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As of May 31, 2012, the Google Products Search will no longer be free. According to an email from a Google representative, he says that they are launching an initiative to create a better shopping experience on Google. As a first step, they are testing new formats on Google.com that make it easier for people to find products. Over the next few months, they’re transitioning from a free model to a commercial model, based on product listing ads, that they’re calling Google Shopping.
The benefits of website optimization and conversion testing are clear. Without spending an additional marketing dollar, you can convert more website visitors into buyers! But taking the next step to actually begin website conversion testing on your website is not as simple as setting and forgetting your Ron Popeil rotisserie. Luckily, finding the right tool to use for landing page optimization testing is not that difficult.
Website optimization is the process of analyzing, testing, and implementing changes to a website in order to turn more visitors into buyers. Some people refer to website optimization as conversion testing, conversion optimization, landing page optimization, conversion rate testing and other similar phrases.
This blog post summarizes the White paper created by HubSpot. The article also includes some SEO related questions and answers. Many people are asking if Pinterest is the next link building platform. Right now, the answer is NO. Read below for more information.
Have you been noticing in your analytic reports a website called Pinterest that is referring more and more visitors to your website? Gone are the days where YouTube, LinkedIn, and MySpace drive the most traffic to your site. There is a new player in the social media sharing world.
Thanks to the infographic below, we can take a look at the different ranking signals that Google uses to determine your ranking position in their search results.
In this basic SEO Infographic, it boils down the complexity of search engine optimization into 3 simple steps. Check it out and scroll down to the bottom to read my commentary.
On November 3, Google posted a blog update on their Official blog site talking about how they have updated their ranking signals to escalate the importance of fresh and timely content in the search results. As a result of this … Read More
One of the most difficult questions I gets asked by my clients is: How can we estimate the amount of website traffic we will receive if we’re ranked #1 on Google for a particular keyword?
Unfortunately, there is no simple answer to this question. Let me walk you through a logical thought process of how to try to get this figure, but then ruin the day by showing how its about as accurate as a summer day’s weather forecast in Miami, Florida.