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Even if you hate Google+ and are avoiding it like the plague, the reality is that millions of users are logged into their Google accounts while searching for your product or service. That means their search results are highly personalized for them, including the social extensions +1 numeric counts. Bigger is better, so in this article you’ll find out how to aggregate your +1 counts so that when a user sees any page of your site in the search results or in an ad, the total number of +1′s will show up in the count!
IRCE has now come and gone. It was bigger and broader than ever. With so many vendors and presentations to sift through, I thought I’d save you some time and give my top 10 takeaways from the conference. If you want an in depth play by play of the sessions I attended, you can find those notes on my seo4anyone Twitter account.
As of May 31, 2012, the Google Products Search will no longer be free. According to an email from a Google representative, he says that they are launching an initiative to create a better shopping experience on Google. As a first step, they are testing new formats on Google.com that make it easier for people to find products. Over the next few months, they’re transitioning from a free model to a commercial model, based on product listing ads, that they’re calling Google Shopping.
The benefits of website optimization and conversion testing are clear. Without spending an additional marketing dollar, you can convert more website visitors into buyers! But taking the next step to actually begin website conversion testing on your website is not as simple as setting and forgetting your Ron Popeil rotisserie. Luckily, finding the right tool to use for landing page optimization testing is not that difficult.
Website optimization is the process of analyzing, testing, and implementing changes to a website in order to turn more visitors into buyers. Some people refer to website optimization as conversion testing, conversion optimization, landing page optimization, conversion rate testing and other similar phrases.
This blog post summarizes the White paper created by HubSpot. The article also includes some SEO related questions and answers. Many people are asking if Pinterest is the next link building platform. Right now, the answer is NO. Read below for more information.
Have you been noticing in your analytic reports a website called Pinterest that is referring more and more visitors to your website? Gone are the days where YouTube, LinkedIn, and MySpace drive the most traffic to your site. There is a new player in the social media sharing world.
Thanks to the infographic below, we can take a look at the different ranking signals that Google uses to determine your ranking position in their search results.
In this basic SEO Infographic, it boils down the complexity of search engine optimization into 3 simple steps. Check it out and scroll down to the bottom to read my commentary.